About Lago

Lago is the leading open-source billing infrastructure for product-led SaaS, AI companies, and Enterprises. We help companies implement usage-based pricing, metering, and invoicing through a developer-first platform.

We're backed by top-tier investors, have 9,000+ GitHub stars, and are growing fast in the AI/GenAI and Enterprise billing space.

The Role

We're looking for a senior SEO/GEO specialist to own our organic search and AI search presence. This is a hands-on execution role — not advisory. You'll work closely with our Content Lead and engineering team to increase inbound pipeline through SEO and GEO (Generative Engine Optimization).

Our technical SEO foundations are strong and technical fixes are handled by engineering. This role is focused on content strategy, content optimization, GEO experimentation, and backlinks — the areas where we need human expertise.

Objective

• Increase Lago's mentions and citations in AI search results (ChatGPT, Perplexity, Claude, Gemini)
• Increase search visibility and organic traffic for high-intent keywords
• Drive measurable inbound pipeline from organic and AI search channels

What We're Looking For

Must-Haves

• Deep understanding of SEO and ability to execute end-to-end (not just audit or advise)
• Staying on top of GEO best practices and executing on new insights fast — GEO tactics have a short shelf life and we need someone who adapts quickly
• Ability to design and run experiments — form hypotheses, run low-downside tests, and execute autonomously
• Loyal to outcomes, not activities — if the data says pivot, you pivot
• Content taste — you know what makes good content for both SEO and GEO, even if you're not writing every piece yourself

Strong Signals

• You follow people like Joshua Blyskal, Eli Schwartz, Kevin Indig and stay current on GEO research
• You can cite specific results with numbers (e.g. "increased organic traffic by X%", "recovered Y keywords")